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UM E-Theses Collection (澳門大學電子學位論文庫)
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Faculty of Social Sciences
Department of Communication
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UM E-Theses Collection (澳門大學電子學位論文庫)
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Among government, press and public : assessing the effectiveness of Macau government spokesperson system
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Wong, Im Fong
Li, Xiao Qin
2015.
Master
An analysis of representations of Macau identity in Macau Government Tourist Office audio visual texts from 1998 to 2013
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Choi, I Cheng
Schirato, Tony
2015.
Master
An evaluated analysis of CSR in arts and culture by a gaming corporation : from the perspective of local arts and culture community
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Ip, Chi Kuan
Li, Ying
2020.
Master
An exploratory research on female idols in the new era in China : from the perspective of the female gaze
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Qu, Si Rui
Li, Xiao Qin
2021.
Master
Architecture as communication : an analysis of The Venetian Macao
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Kuok, Un Pui
Schirato, Tony
2016.
Master
Assessing gender bias in the stance of Weibo posts regarding popular idols in China
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Ma, Jia Ning
Lee, Tien-Tsung
2021.
Master
Assessing Weibo marketing strategies of Macau's hospitality industry
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Qiang, Wei
Ting, Yi-feng
2015.
Master
Authenticity and intimacy in beauty YouTuber and viewer relationships : the case of Jaclyn cosmetics in 2019
Cheong, Wai Si
Hodges, Benjamin Kidder
2022.
Master
Beyond crisis management : the case of Malaysia Airlines Flight 370
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Chen, Yan Jun
Li, Ying
2016.
Master
Branding Macao : multiple narratives, hybrid future
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Nasim, Adnan
Li, Ying
2014.
Master
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