UM E-Theses Collection (澳門大學電子學位論文庫)
Title
Digital marketing and social media on customer engagement :a case study of small business enterprise
Issue Date
2017
Author
Ng, Sok In
Faculty
Faculty of Business Administration
Department:
Department of Management and Marketing
Degree
M.B.A.
Subject
Internet marketing -- Macau
Customer relations -- Macau
Small business -- Macau


Supervisor
Mac, Vai Iun
Files In This Item:
Full-text (Intranet only)
Location
1/F Zone C
Supervisor
--