UM E-Theses Collection (澳門大學電子學位論文庫)
Title
評估澳門政府推動會展業發展政策
English Abstract
There are rich tourism resources and well developed gaming industry in Macau. And also PRC government policy support. As a result, Macau had certain conditions to develop MICE industry. In these days, we will say MICE industry will be the trade. Because the effect of exhibition industry development flow and under the new situation and the Guangdong region to deepen cooperation. In this article let us to investigate the important point. “Is there enough cash flow in Macao MICE industry?” In this article, we are committed to study Macao government policies. Though the assessment with Macao government policy, we can see the situation of Macao MICE industry. People can use this article as the reference, and then people can make discussion more scientific and more reasonable. In this article, we will discuss two funding schemes of Macao government policy which help Macao MICE industry pushing. One of it is for in Macau organized exhibition and conference organizers and planners "the Convention and Exhibition Stimulation Program ". Another one is for the local enterprises “Regulations on Participation in IPIM’s Promotional Activities”. Through the policy evaluation theory analysis, in order to investigate whether the effective co-promote Macao exhibition industry development.
Issue Date
2016
Author
江珮芝
Faculty
Faculty of Social Sciences.
Department:
Department of Government and Public Administration
Degree
M.Soc.Sc.
Subject
Exhibitions -- Macau
展覽會 展示品 -- 澳門
Public Administration -- Department of Government and Public Administration
公共行政 -- 政府與行政學系

Supervisor
鄺錦鈞
Files In This Item:
Full-text (Intranet only)
Location
1/F Zone C
Supervisor
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