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UM Dissertations & Theses Collection (澳門大學電子學位論文庫)

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Title

Study of Chinese buyer behavior : attitudes to products with Chinese style elements

Issue date

2019.

Author

Ma, Xian

Faculty
Faculty of Business Administration
Degree

M.B.A.

Subject

Consumer behavior -- China

Clothing trade -- China

Supervisor

Mac, Vai Iun

Files In This Item

Full-text (Internet)

Location
1/F Zone C
Library URL
991009882387106306