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UM E-Theses Collection (澳門大學電子學位論文庫)

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Title

Ranking of choice cues for smartphones using the best-worst scaling method

Issue date

2017.

Author

Pinto, Luis

Faculty
Faculty of Business Administration
Degree

M.B.A.

Subject

Smartphones -- Purchasing

Supervisor

Chow, Siu Fung

Files In This Item

Full-text (Internet)

Location
1/F Zone C
Library URL
991006839669706306