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UM Dissertations & Theses Collection (澳門大學電子學位論文庫)

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Title

Market-driving orientation : scale development and validation

Issue date

2016.

Author

Li, Jing Yao

Faculty
Faculty of Business Administration
Degree

M.B.A.

Subject

Marketing

Marketing research

Marketing -- Management

Supervisor

Mac, Vai Iun

Files In This Item

Full-text (Internet)

Location
1/F Zone C
Library URL
991006832199706306