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UM E-Theses Collection (澳門大學電子學位論文庫)
- Title
-
Improving competitiveness of China's shopping center based on an analysis of key success factors : a case study of Zhuhai International Trade Shopping Plaza Co., Ltd., China
- Issue date
-
2017.
- Author
-
Chen, Wen Zhu
- Faculty
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Faculty of Business Administration
- Degree
-
M.B.A.
- Subject
-
Shopping centers -- China
Shopping centers -- China -- Marketing
Retail trade -- China
Stores, Retail -- China
- Supervisor
-
Liu, Ting Chi
- Files In This Item
- Location
- 1/F Zone C
- Library URL
- 991006796799706306
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