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UM E-Theses Collection (澳門大學電子學位論文庫)

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Title

Digital marketing and social media on customer engagement : a case study of small business enterprise

Issue date

2017.

Author

Ng, Sok In

Faculty
Faculty of Business Administration
Degree

M.B.A.

Subject

Internet marketing -- Macau

Customer relations -- Macau

Small business -- Macau

Supervisor

Mac, Vai Iun

Files In This Item

Full-text (Internet)

Location
1/F Zone C
Library URL
991006771039706306