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UM E-Theses Collection (澳門大學電子學位論文庫)

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Title

The rise of small-circle social media and advertising : a case of WeChat

Issue date

2016.

Author

Yao, Qi

Faculty
Faculty of Social Sciences (former name: Faculty of Social Sciences and Humanities)
Department
Department of Communication
Degree

Ph.D.

Subject

Online social networks

Instant messaging

Text messages (Cell phone systems)

Supervisor

吳玫

Files In This Item

Full-text (Internet)

Location
1/F Zone C
Library URL
991001596629706306