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UM E-Theses Collection (澳門大學電子學位論文庫)

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Title

Multinationals in Hong Kong : perceptions and problems in marketing consumer goods : an exploratory study

Issue date

1997

Author

Pressentin, Thomas

Faculty

Faculty of Business Administration

Degree

M.B.A.

Subject

Marketing

Consumer behavior

Marketing & Strategic Management -- Department of Management and Marketing

Supervisor

Shaw, David S.

Files In This Item

Full-text (Intranet)

Location
1/F Zone C
Library URL
991000164699706306