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UM E-Theses Collection (澳門大學電子學位論文庫)

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Title

Consumer values and market segmentation in China : an exploratory study

Issue date

1995

Author

Dioko, Leonardo Anthony Najarro

Faculty

Faculty of Business Administration

Degree

M.B.A.

Subject

Marketing -- China

Consumers -- China

Market segmentation. -- China

Marketing & Strategic Management -- Department of Management and Marketing

Files In This Item

Full-text (Intranet)

Location
1/F Zone C
Library URL
991009987726206306