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UM E-Theses Collection (澳門大學電子學位論文庫)

Title

Consumer values and market segmentation in China : an exploratory study

Issue date

1995.

Author

Dioko, Leonardo Anthony Najarro

Faculty
Faculty of Business Administration
Department
Department of Management and Marketing
Degree

M.B.A.

Subject

Marketing -- China

Consumers -- China

Market segmentation -- China

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Location
1/F Zone C
Library URL
991000162419706306