school
UM E-Theses Collection (澳門大學電子學位論文庫)
- Title
-
An investigation of gift types in relationship enhancement : the gift recipient's perspective
- Issue date
-
2023.
- Author
-
Li, Qiu Ling
- Faculty
-
Faculty of Business Administration
- Department
-
Department of Management and Marketing
- Degree
-
Ph.D.
- Subject
-
Mental representation
Gifts
Relationship marketing -- Management
- Supervisor
-
Pornpitakpan, Chanthika
- Location
- 1/F Zone C
- Library URL
- 991010331379306306