school

UM E-Theses Collection (澳門大學電子學位論文庫)

Title

Commercial nationalism on Weibo : A study of seven selected Chinese brands

Issue date

2022.

Author

Yin, Ke Fan

Faculty

Faculty of Social Sciences

Department

Department of Communication

Degree

M.A.

Subject

Nationalism -- China

Branding (Marketing) -- Case studies

Supervisor

Chen, Ni

Location
1/F Zone C
Library URL
991010188073406306