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UM E-Theses Collection (澳門大學電子學位論文庫)

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Title

The role of outbound Chinese hotel guests personality traits in the customer satisfaction-loyalty behavioral intention relationship

Issue date

2021.

Author

Lai, Un Man

Faculty
Faculty of Business Administration
Department
Department of Integrated Resort and Tourism Management (former name: Hospitality and Gaming Management Programme)
Degree

M. Sc.

Subject

Tourists -- China

Chinese -- Travel -- Macau

Resorts -- Macau

Consumer satisfaction -- Macau

Customer loyalty -- Macau

Files In This Item

Full-text (Intranet only)

Location
1/F Zone C
Library URL
991010041350006306