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UM E-Theses Collection (澳門大學電子學位論文庫)

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Title

澳門特色美食店品牌發展策略 : 以 "洪馨椰子梹蒟發客" 為例

Issue date

2020.

Author

劉暢

Faculty
Faculty of Social Sciences (former name: Faculty of Social Sciences and Humanities)
Degree

M.Soc.Sc.

Subject

Restaurants -- Macau

餐館 -- 澳門

Brand name products -- Macau -- Case studies

品牌產品 -- 澳門 -- 個案研究

Supervisor

邢榮發

Files In This Item

Full-text (Intranet only)

Location
1/F Zone C
Library URL
991009944087706306