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Macau Periodical Index (澳門期刊論文索引)
- Title
- The quality of tourism services in Macau: A review
- Journal Name
- Euro Asia Journal of Management
- Pub. Info
- Jan. 2001, No.21, pp. 7-35
- Abstract
- Paragraph Headings: 1. Introduction 2. Methodology 3. Respondent characteristics 4. General tourist behavior and key tourist segments 4.1. General travel behavior 4.2. Key tourist segments identified 5. Satisfaction with tourism services in Macau 6. General impressions of tourists 7. Ideas to improve tourism product in Macau 8. Summary Tables: 1. Places of residence 2. Residence of respondents classified into (a) major markets and (b) regional groupings (in column %) 3. Gender of respondents (in row%) 4. Age of respondents (in row%) 5. First time to visit Macau? (in row%) 6. How many times have you visited Macau before this trip? (among non-first time visitors to Macau, in row%) 7. Purpose of travel to Macau (in row%) 8. How many days are you visiting Macau? (questions asked in terms of days and not nights, e.g. respondent who stayed 1 night would mention 2 days of stay) 9. With whom are you traveling on this trip? (in row%) 10. What did you do while visiting Macau? (data are column% of total responses) 11. Profile of the three (3) key tourist segments (figures are stated in column percentages) 12. Most important tourism service for each of the 3 strategic tourist segments 13. Summary of key survey findings Figures: 1. What did you do while visiting Macau? (in % of total responses; based on data in table 10) 2. Satisfaction with different tourism services in Macau 3. Satisfaction with and importance of different tourism services in Macau 4. How would you describe the city of Macau? (in % of total responses) 5. How would you describe your visit to Macau? (in % of total responses) 6. How would you describe the people of Macau? (in % of total responses)