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Macau Periodical Index (澳門期刊論文索引)
- Author
- Welsen, Marcel; Ogasavara, Mario Henrique
- Title
- The key success-factors for a Sino German joint venture: An analysis applying cross-cultural and oil-frameworks
- Journal Name
- Euro Asia Journal of Management
- Pub. Info
- Dec. 2013, Vol.23, No.1/2, pp. 19-41
- Keyword
- Cross-cultural theories；International business；OLI-framework；Success factors；Sino/German joint ventures
- Abstract
- Abstract : This study aims at making a contribution to international business research by identifying key success-factors for the foundation process of a Sino-German joint venture in China. Based on the OLI-framework (ownership, location, internalization) and cross-cultural theories we perform a qualitative case analysis in the form of in-depth fieldwork in China. The findings show that success factors are explained by the owenership advantages, location requirements and institutional influence by applying the OLI-framework. While from cross-cultural perspectives, the western bipolar cultural dimensions and the underlying value system of the Chinese culture are crucial factors. This study intends to support foriegn managers to make the right decisions in the complex Chinese market environment. Paragraph Headings: 1. Introduction 1.1. Internationalization of multinational enterprises in China in the form of a joint venture 2. Literature review 2.1. OLI framework as a multidimensional analysis model 2.2. Sino/German cross-cultural from a Western perspective 2.3. Cross-cultural studies from a Chinese perspective 3. Methodology 3.1. Case introduction 4. Case analysis and discussion 4.1. Ownership advantage 4.2. Location advantages 4.3. Internalization advantage 4.4. Formal institutions-Institutions that affect the success of IJVs 4.5. Informal institutions 4.6. Impact of cultural differences from western perspective 4.7. Chinese business culture 4.8. Implications for managers and IB 5. Conclusion 5.1. Limitations and future research Tables: 1. Strategic objectives, ownership advantage and success factors 2. Location factors 3. Formal institutions that affect the success of JVs 4. The influence of theories on investigated JV Figures: 1. Success factors og JV in China analysis of the success factors of JVs in China on the basis of OLI and cross-cultural frameworks 2. Establishing an equity IJV in China: simplifies view registration process for establishing a JV in China